Starter PPC Pack (Current Promotion)

Perfect for small businesses or startups new to online ads. It includes:

Account & Compliance

• Website & Business Review – ensure alignment with Google/Microsoft Ads policies and be prepared if verification is requested.

• Guidance on setting up your Google Ads or Microsoft Ads account (if you don’t already have one).

• Ad-Ready setup with tracking and policies aligned to meet ad platform standards.

Campaign Setup

• 1 Google Ads or Microsoft Ads campaign (Search, Display, or Local) — Unsure what you need?See options here.

• 1 Retargeting campaign setup included (ads shown to past visitors from your campaign).

• Custom research & strategy planning for each ad group.

• Ad copy, keywords, audience, location targeting, and bid strategy setup.

• Budget allocation guidance based on goals and best practices.

Tracking & Measurement

• Google Tag Manager or Microsoft UET setup for tracking.

• Conversion tracking for leads, form submissions, and calls.

• Clear reporting setup to monitor campaign performance.

Management & Optimization

• 1 month of management with ongoing adjustments and performance monitoring.

• Data-driven refinements to support targeting and performance.

• Examples of refinements: exclusion of low-quality traffic websites, adding negative keywords, and reviewing search term reports.

Support & Resources

• 1 mobile-ready, search-friendly landing page designed to support your campaign goals (leads, calls, or sales).

• Easy, open communication during business hours for updates, questions, or request changes.

• Google Ads Onboarding Checklist included to guide you through the process.