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All services are provided by consultation and customized to your business needs. Pricing is tailored and quoted based on your project requirements.

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Starter PPC Pack

    • Website & Business Review – ensure alignment with Google/Microsoft Ads policies and be prepared if verification is requested; subdomain landing page suggested if needed.

    • Guidance on setting up your Google Ads or Microsoft Ads account (if you don’t already have one).

    • Ad-Ready setup with tracking and policies aligned to meet ad platform standards.

    • 1 Google Ads or Microsoft Ads campaign (Search, Display, or Local) — Unsure what you need?See options here.

    • 1 mobile-ready, search-friendly landing page designed to support your campaign goals (leads, calls, or sales).

    • 1 Retargeting campaign setup included (ads shown to past visitors from your campaign).

    • Custom research & strategy planning for each ad group.

    • Ad copy, keywords, audience, location targeting, and bid strategy setup.

    • Budget allocation guidance based on goals and best practices.

    • Item descriptionGoogle Tag Manager or Microsoft UET setup for tracking.

    • Conversion tracking for leads, form submissions, and calls.

    • Clear reporting setup to monitor campaign performance.

    • 1 month of management with ongoing adjustments and performance monitoring.

    • Data-driven refinements to support targeting and performance.

    • Examples of refinements: exclusion of low-quality traffic websites, adding negative keywords, and reviewing search term reports.

    • Easy, open communication during business hours for updates, questions, or request changes.

    • Google Ads Onboarding Checklist included to guide you through the process.

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PPC Advanced Pack

    • Website & Business Review – confirm alignment with Google/Microsoft Ads policies and readiness if verification is requested; subdomain landing page suggested if needed.

    • Guidance on setting up or auditing your Google Ads or Microsoft Ads accounts.

    • Ad-ready setup with tracking and compliance in place for advertising platforms.

    • 2 Google Ads or Microsoft Ads campaigns (Search, Display, Local, or Mix) — with recommendations based on your goals.

    • 2 mobile-ready, search-friendly landing pages designed to support campaign goals (lead generation, calls, or sales).

    • 2 Retargeting campaign setup included (ads shown to past visitors from your campaigns)

    • Multiple ad groups per campaign for structured targeting.

    • Custom research & strategy planning tailored to each campaign.

    • Ad copywriting, keyword selection, audience, location targeting, and bidding setup.

    • Budget allocation planning to fit growth and expansion goals.

    • Google Tag Manager or Microsoft UET setup for proper tracking.

    • Conversion tracking for leads, form submissions, calls, or purchases.

    • Detailed reporting setup for transparent performance monitoring.

    • 1 month of campaign management with ongoing adjustments and monitoring.

    • Data-driven refinements to support targeting, audience quality, and campaign performance.

    • Examples of refinements: exclusion of low-quality traffic websites, adding negative keywords, and reviewing search term reports.

    • Easy, open communication during business hours for updates, questions, or changes.

    • Step-by-step Ads Onboarding Checklist for full transparency and guidance.

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PPC Management

    • Weekly performance reviews to track key metrics and identify areas for improvement.

    • Clear monthly reports with practical insights you can use to make informed decisions.

    • Budget updates and bid adjustments to help maintain campaign alignment and efficiency.

    • Regular campaign updates to refine targeting and encourage engagement.

    • Flexible updates – requests and feedback incorporated into campaign changes.

    Examples of refinements include:

    • Reviewing search term reports to identify new negative keywords.

    • Adding exclusions for low-quality websites or placements.

    • Adjusting bids on best-performing keywords or audiences.

    • Ongoing A/B testing for ads, headlines, and audiences.

    • Dedicated support and strategy guidance to keep campaigns moving forward.

    • 1 retargeting campaign management (ads shown to past visitors from your campaign) — included as an optional add-on if needed.

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Full Professional Website Creation

    • Professional Design – clean, modern layout with your branding, colors, and mobile-friendly setup.

    • Custom, responsive site with 5–7 pages (Home, About, Services, Contact, Blog/Extra pages).

    • User-focused layouts with clear calls-to-action and inquiry forms.

    • Copywriting Support – designed to communicate your services clearly and effectively.

    • SEO setup with optimized titles, descriptions, and image tags for search visibility.

    • Blog-ready structure for ongoing content and SEO growth.

    • E-commerce, booking, or payment integration (scheduling tools or checkout options).

    • Social media and email marketing connections (optional)

    • Google Analytics + Tag Manager setup for performance tracking.

    • Tracking setup for form submissions, inquiries, and key website actions

    • Integration of Meta Pixel, LinkedIn Insight Tag, or Microsoft UET for ad campaigns.

    • Clear reporting setup so you can monitor results from day one.

    • Domain registration and connection to your new site.

    • SSL certificate for secure browsing.

    • Contact forms, clickable phone/text links, and email integrations.

    • Spam protection and compliance-ready settings.

    • Privacy Policy & Terms of Service page included for professionalism and ad compliance.

    • Optional Refund/Service Policy and Cookie Notice setup if required.

    • Ad-Ready Setup – site structure and policies aligned with Google & Microsoft Ads requirements.

    • Fast launch, I prioritize every project.

    • Basic training session so you can confidently edit and manage your site.

    • Guidance on best practices for updates, blogs, and content management.

    • Email support for 14 days after launch for small adjustments or questions.

    • Flexible foundation designed to support future updates and scaling.

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Website Updates

    • Full review of your existing website.

    • Identify issues that may affect functionality, design, or user experience.

    • Key updates to design, layout, and site speed.

    • Optimization for mobile, desktop, and laptop browsing.

    • Refined navigation for smoother user flow.

    • Clear calls-to-action added to guide visitors toward inquiries and interactions.

    • Personalized guidance on changes to support usability and engagement.

    • Actionable suggestions for your existing site.

    • Review of site structure, policies, and content alignment.

    • Adjustments and recommendations to support align your website with Google and Microsoft Ads policies.

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    • Website & Business Review – ensure alignment with Meta, LinkedIn, or TikTok advertising policies and prepare for possible verification.

    • Meta Business Manager account creation with proper ownership setup.

    • Product catalog configuration and basic maintenance (if needed for e-commerce).

    • 1 paid social media campaign on Meta (Facebook/Instagram), LinkedIn, or TikTok.

    • Custom strategy planning based on your goals and audience.

    • Target audience setup tailored to your business niche and objectives.

    • Ad copywriting for each creative asset to encourage engagement.

    • 1 carousel ad with 3 custom-designed images aligned to your brand.

    • 3 short-form videos crafted to showcase your business.

    • Branded visuals and messaging designed to support campaign objectives.

    • Basic tracking setup to monitor impressions, clicks, and conversions.

    • Guidance on campaign launch and performance monitoring.

    • Step-by-step onboarding guide so you understand your ad process.

    • 1 Retargeting campaign setup included (ads shown to past visitors from your campaign).

    • Ongoing adjustments during the first month to support relevance and performance.

    • Example refinements: updating creative, adjusting audience settings, or refining placements.

Social Media Ads Setup + Creatives + Retargeting

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Social Media Ads Management

    • Weekly adjustments to targeting, budget, and bidding strategies.

    • Ongoing monitoring to maintain alignment with campaign goals.

    • A/B testing of ad creatives, visuals, and copy to find effective approaches.

    • Audience refinement, including lookalike, interest-based, and retargeting audiences.

    • Clear monthly performance reports.

    • Data-driven recommendations to refine audiences, creative, or placements.

    • Insights into trends and platform updates to keep campaigns competitive.

    • Fresh ad copywriting and design updates available on request.

    • Guidance on aligning ads with landing pages or lead forms for consistency.

    • Campaign setup and adjustments aligned with Meta, TikTok, and LinkedIn ad policies.

    • Safe ad copy and structural practices to help reduce risks of disapproval.

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Starter SEO Pack

    • 4 SEO-ready website content pages each month.

    • In-depth keyword strategy tailored to your business and audience.

    • Search-ready formatting (titles, headings, meta descriptions, alt tags, and internal linking).

    • Mix of blog articles, service pages, and location pages for balanced coverage.

    • Main directories: Google Business Profile, Yelp, BBB, Bing Places, Clutch.

    • Local directories: Dallas Chamber of Commerce and other trusted local listings.

    • Industry directories (client-specific): Avvo (lawyers), Healthgrades (dentists), Houzz (contractors), or other niche platforms.

    • Trusted platforms: Adding your website link to Facebook Page, LinkedIn Page, or YouTube profile (if already set up).

    • Balanced focus on content and backlinks to support ongoing visibility.

    • Structured approach designed to strengthen your online presence over time.

    • SEO content and backlink strategy developed with ad-policy alignment in mind, prepared to meet Google & Microsoft Ads requirements.

    • Tracking & Analytics Reports: Receive detailed performance reports from Google Search Console, including impressions, clicks, and click-through rate (CTR) data to measure visibility, engagement, and ongoing SEO progress.

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Advanced SEO Pack

    • 10 SEO-ready website content pages per month.

    • In-depth keyword strategy tailored to your business and audience.

    • Search-ready formatting (titles, headings, meta descriptions, alt tags, and internal linking).

    • Mix of blog articles, service pages, and location pages for broader coverage.

    • Main directories: Google Business Profile, Yelp, BBB, Bing Places, Clutch.

    • Local directories: Dallas Chamber of Commerce and other trusted regional listings.

    • Industry directories (client-specific): Avvo (lawyers), Healthgrades (dentists), Houzz (contractors), or other niche platforms.

    • Trusted platforms: Adding your website link to Facebook Page, LinkedIn Page, or YouTube profile (if already set up).

    • Structured for industries with higher competition.

    • Balanced focus on content and backlinks to support long-term visibility.

    • SEO content and backlink strategy developed with ad-policy alignment in mind, prepared to meet Google & Microsoft Ads requirements.

    • Tracking & Analytics Reports: Receive detailed performance reports from Google Search Console, including impressions, clicks, and click-through rate (CTR) data to measure visibility, engagement, and ongoing SEO progress.

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Custom Landing Page (1 Page)

    • 1 custom landing page tailored to your service or offer.

    • User-focused layout aligned with your campaigns and advertising goals.

    • Up to 6 custom sections for offers, features, trust elements, and clear calls-to-action.

    • Tracking setup for forms, calls, and other measurable interactions.

    • SEO-ready structure with headings, internal links, and keyword-friendly formatting.

    • Meta titles and descriptions included for search visibility.

    • Mobile-friendly and responsive practices are used in page layouts.

    • Clean, modern design for an engaging user experience.

    • Structure and policies are arranged with reference to Google and Microsoft Ads guidelines.

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Landing Page Bundle (3 Pages + Setup)

    • 3 custom landing pages tailored to your services or offers.

    • User-focused layouts aligned with your campaigns and advertising goals.

    • Up to 8 custom sections per page for offers, features, trust elements, and clear calls-to-action.

    • Tracking setup for forms, calls, and other measurable interactions.

    • SEO-ready structure with headings, internal links, and keyword-friendly formatting.

    • Meta titles and descriptions included for search visibility.

    • Mobile-friendly and responsive layout that adapts across devices.

    • Clean, modern design for an engaging user experience.

    • Ad-policy aligned structure and content, prepared to meet Google & Microsoft Ads requirements.

    • Tracking & Analytics Reports: Receive detailed performance reports from Google Search Console, including impressions, clicks, and click-through rate (CTR) data to measure visibility, engagement, and ongoing SEO progress.

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Complete PPC Campaign Setup

    • Competitor and audience research.

    • Keyword research and ad group structure.

    • Bidding strategy setup.

    • Ad copywriting with clear calls-to-action.

    • Full campaign setup in Google or Microsoft Ads (Search, Display, or Local).

    • 1 retargeting campaign setup (ads shown to past visitors).

    • Conversion tracking for forms, calls, and purchases.

    • Reporting framework to monitor performance.

    • Campaign built in alignment with Google & Microsoft Ads policies.

    • Additional campaigns available for $200 each.

    • Landing pages available staring at $300.

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Additional Campaign Setup (Per Campaign)

  • Ideal for businesses looking to target additional audiences or run different platforms or types of ads across Search, Display, Shopping, and more.

    • Covers multiple campaign types to support a diversified ad strategy.

    • Custom setup for each campaign with tailored keywords, ad groups, and ad copy.

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Campaign Tracking & Measurement Setup

    • Setup of Google Tag Manager, Google Ads, and Microsoft Ads tracking.

    • Configure tracking for leads, calls, purchases, and other measurable actions.

    • Ensure data flows correctly into reporting dashboards.

    • Access insights that support data-driven decisions and ongoing campaign adjustments.

    • Tracking setup aligned with Google & Microsoft Ads requirements.

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SEO-Ready Content Page

    • 1 fully optimized website content page (headings, meta description, internal/external links).

    • Keyword-rich, informative copy crafted around search intent.

    • Structured for search readiness and long-term organic discovery.

    • Tailored keyword research specific to your business and target audience.

    • Focus on intent-driven terms to connect with potential customers.

    • Main directories: Google Business Profile, Yelp, BBB, Bing Places, Clutch.

    • Local directories: Dallas Chamber of Commerce + other trusted regional listings.

    • Industry directories (client-specific): Avvo (lawyers), Healthgrades (dentists), Houzz (contractors), or other niche directories.

    • Trusted platforms: Adding your website link to Facebook Page, LinkedIn Page, or YouTube profile (if already set up).

    • Optional basic formatting and image support for better readability.

    • Guidance on publishing and integrating the page into your website.

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